SEO for Campsites

More direct bookings from Google

I help campsites get found by travellers — so more guests book directly with you. Get your free competitor analysis.

Only for campsites.

Case study

What three months working with a real campsite looks like

20× impressions (incl. AI Overview)
10× impressions (without AI Overview)
2× clicks to the website
Lowered branded-search clicks from 52% to 28%
Domain authority increased from 8 to 13.7

Google Search Console growth over three months for a campsite. Month 1 (laying the foundations), Month 2 (first wins, clicks approx. +44%, impressions approx. +28%) and Month 3 (it pays off, Google's AI Overview sends impressions climbing)
The method

How I bring more guests to your campsite.

Here is how I get more people onto your website — and onto your campsite.

1

Fix technical issues

2

Benchmark against your competitors

3

Find and build in the right keywords

4

Improve your Google Maps ranking

5

Rank better through backlinks

Example of the current SEO step

Pricing

My exclusive SEO offer for campsites.

Put an SEO strategy in place that brings you to the top of the search results.

One-time SEO analysis

500€ one-time

A one-off, all-round check of your SEO.

  • Keyword analysis
  • A plan to catch up with your competitors
  • Technical SEO analysis
  • AI analysis
  • Google Maps analysis

Monthly SEO package

500€ per month

Continuous growth, month after month.

Only €5,000 per year — two months free

  • Rank for new keywords every week
  • Plan and execution to catch up with your competitors
  • Google Maps optimisation
  • New backlinks for more authority
  • Foundations for AI discovery

* Book three months and the SEO analysis is included for free.

SEO for campsite chains

1.000€ per month

One SEO strategy, rolled out across all your sites.

For up to four sites
  • For up to four sites
  • Rank for new keywords every week
  • Plan and execution to catch up with your competitors
  • Google Maps optimisation
  • New backlinks for more authority
  • Foundations for AI discovery

* More than four sites? Get in touch and we'll find the right package.

Quick SEO calculator

See what 20% more traffic per year could mean for your revenue.

Per year Today With 20% more traffic
Bookings 1,338 1,445
Booked pitch-nights 4,015 4,336
Accommodation revenue 160,600€ 173,448€

20% more traffic could bring

12,848€ extra revenue per year.

Calculated on overnight fees only, excluding shop, restaurant or long-stay campers, so deliberately conservative. Small, seasonal sites often run at only 20–25% annual occupancy, so there's plenty of free capacity to absorb these extra bookings. Assumption: around 40% of bookings come from online search and the conversion rate stays the same — so 20% more traffic lifts total revenue by roughly 8%. Bookings estimated at around a 3-night average stay.

Free competitor analysis

Want to know why your competitors get bookings and you don't?

Send me your campsite website and, optionally, the names of your competitors. I'll tell you what they do better and how you can improve.

Get found. Get booked.

Give the campsites that bring people together the visibility they deserve.

The best sites rarely have the best marketing. Let's change that for yours.

Book a free call
Let's talk

Ready to make your campsite visible?

Book a free 15-minute call so we can get to know each other and start the process.

FAQ

Frequently asked questions

Can I only do the SEO program for one month?

Theoretically, you can — but I definitely do not recommend it. SEO is something you need to work on continuously in order to see the benefits.

Do you help me get mentioned by LLMs like ChatGPT?

Yes. A good SEO structure helps you get more mentions by LLMs like ChatGPT. This takes a bit more time, and I can't promise exactly how fast you'll be mentioned — but if you appear high on Google, LLMs will certainly pick you up as well.

How much time do I need to invest myself?

Barely any. I take care of everything. You can share feedback and bring your own keyword ideas in, but you don't need to do anything.

Daniel Lösch, founder of FunnelIn, working from a campsite
Why I work with campsites

The best campsites rarely have the best marketing.

As a kid, my parents took me camping every summer. For me, camping was always tied to the best holidays.

These days I travel a lot myself, and I've noticed something. You usually stumble onto the really beautiful sites by chance or a bit of luck — because the campsites with the best advertising and the biggest reach online are rarely the best ones.

The family-run sites with real charm and heart often show up far down on Google, or are barely findable at all.

That's exactly what I want to change. I want to help family-run campsites with character get more reach online, so more people discover exactly these places.